women’s health

Ingredient: women’s health

Best Innovation Guides for Women’s Health

August 21st, 2022

Women (still) drive up to 80% of a household’s purchases.* While this stat has held strong for 30 years, innovating for women’s health has finally taken hold with marketers in a bigger, bolder way. The opportunity is enormous as targeting women is still a Blue Ocean Strategy. So, here are some ideas on how to […]