August 30th, 2022
The combination of Teacrine® and Dynamine™ has had a winning record for a few years. This is true for vigilance and attenuation but the latest study on the effects of the combination of TeaCrine® and Dynamine™ on mental acuity and focus adds to the series of wins for this proven combination. Dr. Shawn Arent […]
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August 21st, 2022
Women (still) drive up to 80% of a household’s purchases.* While this stat has held strong for 30 years, innovating for women’s health has finally taken hold with marketers in a bigger, bolder way. The opportunity is enormous as targeting women is still a Blue Ocean Strategy. So, here are some ideas on how to […]
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July 14th, 2022
The cognitive supplement category is only growing. With things like nootropics and the success of data findings in TeaCrine® and Dynamine™, it is only a matter of time before nearly everyone who seeks to gain energy, mood, motivation and, more recently, focus lean into the benefits and away from the reservations of what what their […]
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June 16th, 2022
In order to understand intraworkouts, we need to come to terms with carbs vs. no carbs. Carbs are quickly becoming the “new bad guy” in the American diet. We’re just a few years away from anti-carbohydrate campaigns, and the popularity of low-carb and ketogenic lifestyles are only growing. In this shifting environment, how do you […]
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June 7th, 2022
In the face of sunflower oil scarcity, turn to the healthiest fat on earth, extra virgin olive oil. Because of sunflower oil’s supply chain shock, many are looking for cheap alternatives like canola. But seed oils like palm, soy, sunflower and canola are high in inflammatory omega-6. We’ve endured decades of poor food quality. It’s […]
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June 5th, 2022
First off, why formulate with aminos right now? Short answer: the market is ready. Supplement sales have spiked and people are working out at home in unprecedented numbers. It’s time to know more about the science between BCAAs and EAAs. It gets much better when you consider vegan options, too. Which is right for your […]
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March 17th, 2022
Whether you’re a biohacker, gamer, WFH professional, or formulator, this guide will help you dial in the perfect combination of energy, mood and focus with TeaCrine® and Dynamine™. What is TeaCrine®? TeaCrine® is a patented compound derived from the kucha tea leaf that delivers energy, mood, motivation and focus. TeaCrine® is ideal for anyone looking […]
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March 17th, 2022
This is one question we get asked frequently – What are the differences between Dynamine™ and TeaCrine®? Let’s take a look at Dynamine™ vs. TeaCrine®. What is TeaCrine®? Theacrine (1,3,7,9-tetramethyluric acid) is a chemical cousin of caffeine that provides long-lasting energy, mood, and focus to complement the immediate, sharp energy infusion supplied by caffeine. TeaCrine® […]
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March 7th, 2022
What is a postbiotic and what is the best kind for you? The best postbiotic is the kind that comes from a diet rich in fiber and resistant starch and produces butyrate. Better yet, the best of the best would be a diet so rich in fiber (vegetables), fermented foods (kimchi, pickles, sauerkraut), and resistant […]
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March 4th, 2022
What is Mental Stamina? A new gaming study reveals that a combination of TeaCrine®, Dynamine™ and caffeine was superior to caffeine-alone. The combination increased mental performance (mental stamina) without increasing anxiety observed in the caffeine-only group. This new research demonstrated that elite gamers who pull long gaming marathons can remain vigilant and focused without the […]
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February 18th, 2022
Sometimes we lose things. Like car keys, ear pods, organic baobab fiber, days of the week, and even keeping track of our nutrition. Did we mention fiber? We lose track because we’re humans and humans – shocker – are fallible. It’s not surprising that, try as we might, we forget fiber intake. Sexy stuff, right? […]
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January 27th, 2022
Gut health is human health. While you may have heard this ad nauseam, it is true. So very, very true. This is why our goal of getting organic fiber powder Fibriss™ into the hands of formulators and on every shelf matters to us. Fibriss™ is organic fiber powder and we know it is going to […]
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January 13th, 2022
PATENT-PENDING CoreBiome® Tributyrin is indeed the source of wellness. In fact, we truly believe the gut is the “Master Switch To Wellness.” Nearly all our internal systems are influenced by the gut—from the heart and brain to skin and immune. If you can master the gut, then you can often master the other systems. What […]
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November 17th, 2021
Ingredient swapping is probably on your mind right now and that’s not surprising. As a nebulous supply chain crisis looms above formulator heads, it’s time to make innovative moves in order to differentiate with PeakO2®. Enter: PeakO2® for Supply Chain Solutions For over a decade, beta-alanine and citrulline have dominated pre-workout formulas while PeakO2 was […]
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September 7th, 2021
The main benefit of tributyrin include getting postbiotic butyrate to your colon faster. Butyrate is the end-game for gut health, but getting enough can be difficult. Butyrate can break down before it reaches the colon, where the real work happens. With tributyrin, it’s able to bypass the stomach and release butyrate in both the small […]
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